For both small companies and large corporate houses, mobile is the strongest tool. But, instead of merely creating a mobile-based model of your site or inserting an e-commerce feature to the user experience, many businessmen now prefer the Smartphone applications.
However, all apps are not same. If you explore iOS App Store, you can see several offerings, which may seem to be useless to the customers. Thus, to make the apps practical to the users, the mobile app developers must focus on the following features.
There should be some option for the users to give feedback about the usability of the app. Whether it is any link or a button to see an email, the significant point is that you must provide your users with a fastest way of reporting the bugs. The users may realize that you are receptive to their reaction.
Priority on the usability
A convincing mobile app should include an interface, which emphasize the usability. And the greatest way of doing it is to pursue the general app features of the popular apps like Instagram or Facebook.
The customization feature of an app
Make certain that there are some options to regulate settings for the software- colors, sizes of the font and privacy settings, especially when it is a social application. If the more opportunities are offered to the users, you can satisfy your customers more easily.
Social media site login option
Use a button to connect to Facebook or one sign about technology solution in order to enable your clients in using use the social media sites to access the mobile application. And provide them with an option to recover the user name or remind them about the social site they have used.
Thus, integrate these features into the app, and make it successful.